Hame EASY Fruit

Posted on

Derrick Lin


Creative Agency: LION Brand & Story
Project Type: Produced, Commercial Work
Client: HAME
Location: Czech Republic
Packaging Contents: Fruit snack
Packaging Substrate / Materials: Aluminium foil
Printing Process: Flexography

Easy Fruit from Hamé is the perfect way to motivate children not only to eat more fruits and also to stay cool. The packaging allows you to take a fruitful snack everywhere, and at the same time a personalized form of illustrations communicates idols of teenagers in a bold style. Thanks to the distinctive design, the product quickly took on the market and became popular among teenagers.