PostCare & Ricoh – Wau-derful Raya 2017

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Creative Agency: i’ll studio
Creative Director & Artist: Will Sii
Designer: Kay Ho
Copywriter: Anna Sii
Project Type: Produced, Commercial Work
Client: PostCare & Ricoh Malaysia
Location: Malaysia
Packaging Contents: Cash, Money, Currency
Packaging Materials: Paper

Eid Mubarak! To celebrate this festive, we are going to make you go “Wau” with our ‘raya-pow’ where you could boost your creativity by filling up colors on them and having them to function as a decorative ornament or even, have a try on this traditional game that carries the blessings of Allah to fill the festive with pleasure and open all doors of success now and always.

Here is to present our limited edition ‘raya-pow’ and wish everyone a Wau-derful Raya!

What’s Unique?
Green packets are usually thrown away after the money has been taken out but of course there is always exceptional when the packets are nicely designed. To stand out from others, we have come out with “Wau-effect” design to make you go “Wow”. This is not just a piece of folded paper, in fact it can be functioned as a coloring piece of art, decorative ornament and traditional kite purposes. Cool right? Instead of having discussion on how much money was it inside your packet, you can now discuss about what can be done to make our “Wau” goes “Wow”.