Creative Agency: Pet Engineering
Project Type: Produced, Commercial Work
Packaging Content: Beverage
PET Engineering’s packaging innovators have won the World Beverage Innovation Award for FonteVita and a great response from bottlers for Luxo e Nova Lines.
San Vendemiano (Treviso), 28 September – It has been a highly satisfying Drinktec for PET Engineering, the Treviso-based company specialised in creative and feasible packaging solutions for the food and beverage industries. The response from bottlers to the two new Lines, Nova and Luxo, presented was first-rate.
PET Engineering’s new Luxo line redefines the boundaries of “Premiumness” for the Horeca sector through new shapes and new finishes. This line, created based on the extensive experience of our Packaging Innovators, has three different versions: FonteVita, Queen and Erawan with a 0.75l capacity capped with LuxCap, a new PCO 1881 cap, developed together with the Italian company LaBrenta, which is entirely customizable in material and finishing.
FonteVita, in particular, was awarded with the World Beverage Innovation Award, organised by Foodbev Media, with a ceremony during the Drinktec. This award has confirmed FonteVita the “Best Bottle in PET”. The jury examined 227 contenders from 33 countries divided up into 25 categories, awarding PET Engineering this important prize to supplement the ones it won for Devin – Crystal Line once again for the “Best Bottle in PET” in 2014 and Lux in 2016.
FonteVita is PET Engineering’s alternative to glass for the Horeca sector. With a weight of just 39 g for a 0.75l capacity, it is carachterized by a shade created using multi-layer Husky Injection Molding Systems technology, a shape that brings to mind a flower slowly blossoming and LuxCap.
The second project presented was Nova Line. The beverage sector, particularly with regards to soft drinks, was in need of a new start after years of the same old shapes, unoriginal decorations and petal shaped bases. That’s why PET Engineering created Nova, the packaging line that combines maximum freedom of design expression with the best technical performance, record-breaking resistance to stress cracking and burst and extreme light-weighting. This line has four different versions: Nouveau, CO2LA, Life and Cellar.