Bell and Goose Cheese Co.

Derrick Lin


Creative Direction: Refinery 43
Photography: Jenn Bakos & Mama Sauce
Project Type: Produced, Commercial Work
Client: Bell and Goose Cheese Co
Location: Newburyport, MA USA
Packaging Contents: Cheese

As an advocate for female entrepreneurship, Refinery 43 collaborated with Bell & Goose Cheese Company — a woman owned & operated business proudly located in the great state of New Hampshire.

With a love for savoring life’s moments and nurture relationships through skillfully crafted cheese, the name Bell & Goose Cheese Company was inspired by the head cheese makers children (Belle & Gus, nicknamed goose) who are playfully represented in the logo design.

Packaging for the exquisitely crafted farmhouse cheese was designed with hand lettered vintage typography because of the hand crafted nature of the small-batch cheese. Refinery 43 also elevated the design by adding a lovely feminine touch of copper foil and brought out the raw authenticity of the farm with a textured kraft paper stock to adorn the simple white cheese wrap.

The final look is the perfect representation of Bell & Goose — an honest, women-run business with a focus on family values and enjoying the simple things in life.