Shu Uemura – Eyes To Kill

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Global

Designer: Grisha Serov
Project Type: Concept
Location: United Kingdom
Packaging Contents: Make-up
Packaging Substrate / Materials: Stainless steel, Plastic, Paper
Printing Process: Screen printing, Foil Stamping

Eye make-up collection inspired by various Japanese heritage: weapon craftship, vision of beauty, even brutal architecture of 70’s and many others are mixed to become the Eye To Kill product – a modern beauty weapon.

What’s Unique?
It’s all about rethinking traditional Japanese craftsmanship and vision of shapes and compositions. What could happen if modern female’s weapon – make-up would be very inspired by traditional Japanese weapons? What if showing its images you’ll get inspired by typical for Japan graphic/ photography composition? Here is the result.