Designer: Mara Rodríguez – Design
Project Type: Produced, Commercial Work
Client: Cafés Oquendo
Location: Asturias, Spain
Packaging Contents: Teas and infusions
Packaging Substrate / Materials: Aluminium, paper label
Packaging design for the new Cafés Oquendo’s infusions range. 12 new high quality tea and infusions pyramids, which main strength is the use of high quality ingredients.That’s why in this particular design we want to highlight the content of each packaging, using an engraving illustration of the each flavor’s origin plant. This resource reminds the old botanical books and gives a quality feeling to the design.
For each tin we use just two colors with the same tonality, and we play with the Pantone’s intensity.Also, the top banner that characterized the design and which includes all the flavor information creates a visual illusion that will captures the buyers attention. We use a sans serif font in order to give a modern design that will counter with the ancient feeling of the illustrations.