Creative Agency: United Pixels
Project Type: Produced, Commercial Work
Client: Fortesa Home
Packaging Contents: Tiles
Packaging Substrate / Materials: Cardboard
Printing Process: Digital printing
The client’s request was to create a box to contain their product, which is ceramic tiles. The point of the packaging is to be able to ship the product in various countries, so the dimensions of the box had to be suitable for easy shipping around the globe. At the same time it had to look classy, and represent the brand appropriately. Another feature that was essential to the project was to have a simple way to open the box. The inside of the box was designed to have space for 16 different types of tiles, and each has their own description and a photo of how the tile looks in real projects.
While the whole packaging was colored in matte, some parts of the logo were glossy and embossed, which made the package design more pleasing to the eye.