HetTe – Black and Green Tea

Derrick Lin

Global

Designer: Ekaterina Osina
Project Type: Produced, Commercial Work
Client: HetTe
Location: Toronto, Canada
Packaging Contents: Organic black and green tea

HetTe tea producer company registered in the Republic of Sri Lanka in 1999 has launched a new line of organic black and green tea with fruit and berries. The new line is offering a genuine tea with pure taste.

The core idea for packaging design reflects local car Tuk-Tuk in the Republic of Sri Lanka. It is small, funny a bit clumsy vehicle which fills in a city with bright colors.

Design of each box resembles the 3d model of Tuk-Tuk on the front, back, and side panels accordingly.

Besides the creation of authentic letters, an illustration of fruits for every taste each packaging was supported by the hero – passenger of TukTuk in the back panel of a box. Hear cut and decorations differentiate one hero from others and convey an impression of tea taste.

What’s Unique?
The core idea for packaging design reflects local car Tuk-Tuk in the Republic of Sri Lanka