Creative Agency: KnifePlay
Designer: Sebastian Pozos
Project Type: Produced, Commercial Work
Client: Maui Gold Coffee
Location: United States
Packaging Contents: Cannabis Infused Coffee
Cannabis and coffee are a classic combination with roots that go as far back as the “Club des Hashischins” in the 1800s. The Maui Gold team needed help defining what a high-end cannabis brand could look like. They wanted the logo to be reminiscent of Hawaii and classic island culture, while keeping the overall brand clean and minimalistic.