Rico Chico – A Chocolit Land

Designer: Meroo Seth
Project Type: Concept
Location: Pune, India
Packaging Contents: Chocolate
Packaging Substrate / Materials: Paper

Branding and packaging design for Rico Chico. A brand that captures the absolute vision and optimistic outlook for rich cacao and natural fruity flavors in their ingredients. The brand is presented with a series of chocolates with 6 different fruit-based flavors, a mouthwatering blueberry orange to a hazelnut banana flavor which just melts in your mouth giving a rich taste. I have crafted a system that reflects the bright flavors and rich cacao quality of a good chocolate that you have never tasted.