Designer: Dimitris Chatzelas
Project Type: Produced, Commercial Work
Packaging Contents: Pasta & Pizza Sauce
Packaging Substrate / Materials: Glass
Printing Process: Offset printing
Delimenti [Delicatessen (a small shop that sells high-quality foods) – Alimenti (food)]
Delimenti, based in Florina, Greece is an active food company and specializes in the creation and marketing of quality products. Their goal is to extend the sales network for existing products and, in line with the development of new codes, to establish itself in the market for quality food.
Designing the logo in a simplified yet “chubby” way in order to give the impression of food with the subtittle “makes it better”, handwritten as a signature for quality guarantee.
Four labels of pasta sauces, with a clean typographic touch and handmade illustrations of their main ingredients, were designed, specifying the non preservatives and the locality of the product (100% Greek) and other info such as nutritional value etc.