Rouvas

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Design: Antonia Skaraki
Project Type: Produced, Commercial Work
Client: Rouvas
Location: Athens, Greece
Packaging Contents: Water
Packaging Substrate / Materials: Plastic
Printing Process: Flexography

Minimal design with the leading element the mountain range of “Psiloritis”. The emphasis of the logo is formed by a drop which strengths the relationship of the brand with the liquid element. In the background of the label “flow” blue lines inspired by water movement. Finally, the red symbol refers to lily, a symbol of Crete that endorses the locality of the product.