Vegafob

Design: Rustam Usmanov
3D Artist: Andrew Sylka
Project Type: Concept
Location: Russia, Moscow
Packaging Contents: Sausages
Packaging Substrate / Materials: Plastic & Paper
Printing Process: Ofset,

The project is a series of packaging for sausage slicing.

Having seen that slices of sausage is nothing more than a cross-section of a cylinder – the authors used this visual similarity by presenting it as the torso of animals corresponding to tipe of the filling. Beef, Pork, Chicken.

For a more interactive interaction of the user with the product, the inside of the package was sealed, there is skeleton is directly behind the sausage.

The buyer also has the ability to replace the upper parts of different types of characters – thus obtaining a combined hero.