Design: LINEA – The Spirits Valley Designers
Project Type: Produced, Commercial Work
Client: Bache Gabrielsen
Location: Cognac, France
BACHE GABRIELSEN redesigned its VSOP TRIPLE CASK Cognac with LINEA, the Spirit Valley Agency. With a new customized standard, the bottle comes into line with TRE KORS quality – the brand’s iconic reference. The bottle has more generous curves, the glass weight is heavier and the House’s name is written on the ring. The label is more modern (through a research of colour) and confirms the craft dimension of the product through the neo-retro look and its inspirations based on whiskies.