Project Type: Produced, Commercial Work
Client: San Marzano Wines
Location: San Marzano, Italy
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Foil stamping + dry printing
Redesign of the historic Talò wine produced by San Marzano Wines. It is with the wines of the Talò line that the Cantine San Marzano tell part of the truest essence of Salento. The design of the label reflects this link with the soil, clayey, thin and full of rocks. A selection of gold, a wave of intense flavors, a strong imprint into the folds of history.
Usopposto has redesigned not only the label but has also developed the product design project of the bottle, so as to merge content and contents together and make it a unique object to gain experience.