Opus 69

Design: ADDA Studio
Project Type: Produced, Commercial Work
Client: Winery Freiherr von Gleichenstein
Location: Stuttgart, Germany
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper label
Printing Process: Foil stamping

Label design for a limited wine edition in occasion of the international Beethoven Festival 2017
Weingut Freiherr von Gleichenstein – On the occasion of the 3rd International Beethoven Festival from September 8th to October 1st 2017, held in Beethoven’s birthplace Bonn, we were asked to develop two labels of the Beethoven Edition “Opus 69” for the vineyard of Freiherr von Gleichenstein.

The label has a more modern and visually striking design in black and white with foil blocking. Over-sized horizontal lines and a 69 resembling a clef characterize the label of this special edition. The perfect finishing, attention to detail and the design reflect the character of the wines.

What’s Unique?
It was an honor for us to create a limited edition label design for the outstanding Beethoven Festival 2017.

The number 69 stands for the Beethoven composition “Opus 69” which was dedicated to the grandfather of Freiherr von Gleichenstein junior. ADDA wanted to give it the weight that it is worth – so we developed one of a kind: a handwritten version created with ink nib and structured paper.