Selfish

Design: NovaBrand
Project Type: Concept
Location: Rostov-on-Don, Russia
Packaging Contents: Vodka
Packaging Substrate / Materials: Glass bottle
Printing Process: Flexography

Sometimes a man just needs to disconnect and enjoy his own company. Take a rest from the things that create all the noise in his life. The only essentials then will be silence and alcohol. He has to be a little selfish and bring his own party with him.

Selfish vodka is a strong drink for a single party. The name contains a pun, hinting at the purpose of the spirit. The bottle is packed together with a single glass and its volume is calculated only for one.

What’s Unique?
Selfish vodka is a way to take a rest and enjoy freedom of having our own.