Design: Kiki Patrali
Project Type: Produced
Client: O-morfia Cosmetics
Location: Thessaloniki, Greece
Packaging Contents: Cosmetics, Serum
Packaging Substrate / Materials: Plastic bottle, Paper box
Printing Process: Flexography, Offset printing
MIRROR drops is O-morfia Cosmetics new make up product. A multi-use illuminating serum, with high shimmering effect.
The key of design process is word “MIRROR”. So, we created a lettermark logo design which shows the meaning of “mirror” by reflecting second R. We use two different fonts (PF Din & PF Universal) to show the contrast between a mirror and a drop. Another contrast in this product is the use of a black logo in a white package, which is inside a total black box with white logo. It’s simple, scalable, memorable and relevant.
The unique thing about this project is the logo design, which shows the meaning of “mirror” by reflecting second R.