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Design: Mark O’Hara
Location: United States
Project Type: Concept
Packaging Contents: Liquid Soap
Packaging Substrate / Materials: Plastic
Printing Process: Foil Stamping

The Bootie Pump is a new liquid soap dispenser designed by Mark O’Hara for Bootie Empire LLC, the firm behind the Bootie Babe brand.

The inspiration for his brand was a popular 15-piece funk band from SF called SuperBooty. O’Hara was the producer, agent, manager and lead vocalist.

At SuperBooty concerts they sold tee shirts and stickers but Mark wanted to sell bootie candy, backpacks and many others.

The group retired in 2006 and in 2012 he decided to develop the launch line (nail lacquer) which debuted in 2014, has been sold all over the world and was covered in Time Magazine.

O’Hara’s goal is to develop a bootie themed lifestyle brand and to that end has designed several new product product lines including backpacks, shoes, headphones and others for the kitchen, bath and backyard.