Posted on

Derrick Lin


Agency: Spazio Di Paolo
Designer: Mario Di Paolo
Location: Italy
Project Type: Produced
Client: Amalberga
Product Launch Location: Italy
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper

Amalberga is named after the patron saint of agriculture, who inspired this Salentine winery from Ostuni in Southern Italy. The divine touch meets the human touch through hand gestures. Hands, precious collaborators that are able to protect, look after, heal, cultivate, feel and communicate. The spirituality becomes earthly and descends through the human body on the vines guiding the hands of expert farmers to cultivate extraordinary vineyards, day by day. It is all about simplicity and humility of those women and men from yesteryear. Those who live in close contact with nature and nurture a great devotion towards it, those who listen to and accompany nature with gratitude and respect.