Oui Fresh essential oils

Derrick Lin


Agency: Mara Dockery
Creative Director: Elsie Larson
CEO: Emma Chapman
Marketing Director: Keely Rust
Location: United States
Project Type: Produced
Client: Oui Fresh
Product Launch Location: United States
Packaging Contents: Essential Oils
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Printing

The Oui Fresh team was looking for packaging that stood out from more traditional essential oil packaging. Their oils are 100% pure with no fillers. We designed labels that felt clean, modern, and fun.

What’s Unique?
Essential oils packaging typically has a more earthy, nature-inspired look. The clean and modern look of Oui Fresh packaging stand out amongst the norm of the oils industry. Oui Fresh fits more on a beauty shelf than in a natural store.