QALIWAWA

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Designer: Diego Cisneros
Project Type: Produced
Location: Peru
Client: Estrella de Alimentos
Packaging Contents: Organic Puree
Packaging Substrate / Material: Glass bottle
Printing Process: Digital
Product launch location: Peru

In order to appear at an important European fair, the Trujillo corporation, Estrella de Alimentos S.A.C., allowed us to develop the packaging of its different products, in addition to fine-tuning the logo without losing its initial essence. For this purpose, we begin by technically perfecting the logo respecting the child’s character, making it more orderly and balanced in prominence. Then we gave the label a modern look without losing the details of Peruvian product, its different ingredients and the importance of quinoa. A new Peruvian product that flies to conquer Europe.