Design: Ng Pei Yee
Project Type: Student Project
School: The One Academy
Course: Diploma in Advertising & Graphic Design
Tutor: Deanie Cham
Packaging Contents: Food, Coffee, Paper Bag, Paper Napkins
Packaging Substrate / Materials: Paper, Mounting Board
Printing Process: Digital Printing
Ho Kow Hainam Kopitiam is a 60-years-old cafe mainly offers Malaysian-local style breakfast such as traditional toast, soft-boiled egg, nasi lemak ,etc.
The idea is to retain the old traditions culture of Asian. The lunch box references the Asian tiffin carrier. Besides, the visual shows different kinds of local food illustrations and multi-language of body text. The design wish to inspire people to cherish the old traditions culture.