Agency: Unblvbl Branding Agency
Designer and Illustrator: Anna Garanicheva
Project Type: Produced
Client: Food Experts
Product Launch Location: Global
Packaging Contents: Liquid marinade
Packaging Substrate / Materials: Paper box, Ziploc bag
Printing Process: Digital printing
The Unblvbl agency created packaging design for liquid marinades lineup for the FoodExperts brand.
The FoodExperts is a young brand from Kuwait producing sauces and spice for cooking amateurs. The lineup of seven liquid marinades is their first product. The objective was to develop a colorful and clear packaging design.
Every single flavour represents different national cuisine. We reflected the concept of cooking as traveling and a taste as diving into a unique experience with a local color. Design is based on the illustration picturing a girl grilling outdoors. Different details of her costume and a landscape remind of flavours’ country of origin. Each piece with its poster style refers to a signboard of a small authentic restaurant or a card from exotic place.