Agency: Indalma Creative
Graphic Designer: Rachel Fredericks
Project Type: Produced
Client: Barnside Brewing Co.
Product Launch Location: Canada
Packaging Contents: Beer
Packaging Substrate / Materials: Aluminum cans
Printing Process: Matte labels, digital printing
Barnside Brewing Co. crafts farm-fresh beer and is co-owned by families with a rich farming history. Out on the field, Mother Nature dictates a farmer’s day, so these ‘Forecast Series’ labels were crafted to celebrate the changes in weather. These labels include a consistent layout, paired with impactful graphics to highlight the forecast of the can, giving each a unique feel. As a brewery owned by farmers, the concept behind these cans was simple – If you can’t beat the weather, embrace it!
Each can have a unique feel based on the selected forecast while sharing the same overall layout, to create one impactful ‘Forecast Series’.