Nat Cool by Viña Zorzal Wines & Matías Michelini

Design: Moruba
Location: Spain
Project Type: Produced
Client: Viña Zorzal Wines & Matías Michelini
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper

Nat Cool is naturally “cool and funky”. It represents an innovative concept initiated by Niepoort, in which various producers came together to create light and easy-to-drink wines. Viña Zorzal Wines & Matías Michelini have had the incredible opportunity to make this wine in Navarra (Spain).

Nat Cool Rules:

1. No rules
2. Always respect the first rule
3. Less is more
4. Cooler = Less extraction, less mess
5. Authentic, cool attitude
6. One liter bottle
7. Cool price
8. The incredible lightness of the being