Design: Yumna Shamshad
Project Type: Student Project
School: National College of Arts
Packaging Contents: Smartphone, battery charger, earplugs, manual
Packaging Substrate / Materials: Paper, Foam Core
Printing Process: Digital Printing
The task is to recreate packaging design for Nokia 7.1 Smartphone. The packaging has to be state of the art and represent the company’s slogan “Connecting People”. The design approach is to create innovative packaging that will stand out, to help promote the brand.
Triangular rectangle box was created taking inspiration from display stands, executed in a single sheet 300gm bleach card. Separate compartments were created for other components of a smartphone. The 2d design on the box represent the brand’s slogan “CONNECTING PEOPLE”. 3d Geometric shapes are used to give the effect of different people connecting in abstraction.
A different opening style and shape makes the packaging unique.