Project Type: Concept
Packaging Contents: energy drink
Packaging Substrate / Materials: aluminum
The new design, with its hand-drawn illustration, delivers a clean, playful composition with a modern personality. We navigated in a creative space to capture the essence of true, bursting energy. We wanted to introduce a pallet of young, vibrant colors to the public to reflect the character & feel of the product.
This particular energy packaging design is built on a layered structure that offers the illusion of depth, of flying into space.