Haiku 2 Music

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Derrick Lin


Agency: Studio 360
Art Director, Illustration, Graphic Design: Vladan Srdić
Location: Slovenia
Project Type: Produced
Client: Poetrio
Product Launch Location: Slovenia
Packaging Contents: Music CD
Packaging Substrate / Materials: Paper
Printing Process: Pantone 2/2

Haiku 2 Music is an experimental project composed and performed live by Slovenian band Poetrio. This project consists of 12 Haiku poems “translated” into a beautiful musical voyage. Our task was to design a clever, elegant and attractive poster to promote it’s release. We wanted to challenge the listeners and »convert« the project’s name into a simple and memorable image / symbol. This poster represents a bass key written in the manners of Japanese traditional calligraphy, just like the Haiku poems are often written, enriching the musical experience with a visual one.