Design: Artware
Location: Greece
Project Type: Produced
Client: Oblivion
Product Launch Location: Global
Packaging Contents: Organic Olive Oil
Packaging Substrate / Materials: Glass, Wood
Printing Process: Screen Printing

In this context, a series of top olive oils has been seeking its identity. Thus, it’s been our duty to retrieve from these mists of oblivion all those”forgotten” characteristics of these products’ substance and quality, which are directly related to their production, history, and essence.

So, at Artware, we embraced the Organic and Ultra Premium versions of this Extra Virgin Olive Oil with the meanings that were hidden in their Oblivion. Extracted from the most valuable fruit of the Mediterranean: the olive, a fruit that has defined the history, society and daily life of the peoples of the region over the centuries, and following the modern care of production and standardisation with quality and safety, the product blends harmoniously with the name “Oblivion” to remind the consumer of all those characteristics of its origin.