Design: Mohamed Eldeeb
Location: Egypt
Project Type: Concept
Packaging Contents: Skincare
Packaging Substrate / Materials: Plastic
Printing Process: Digital printing

voocaa is a skin care brand and it certainly lives up to its name. The products are “Locking the skin time,” targeting customers who are concerned with anti-aging products or who want to keep their skin looking and feeling young.

voocaa features a clean design that does a wonderful job of eliciting certain feelings from the consumer. A flower and lipstick feel fresh and lively, and simple yet purposeful icons make the products seem strong yet gentle on the skin. The brand name is written in a modern sans serif font, telling buyers that voocaa is skincare for today’s woman.