Labbel

Design: Teresa Redón, Iara Martinetti
Location: Spain
Project Type: Student Project
School: ELISAVA
Packaging Contents: Shower products
Packaging Substrate / Materials: Plastic
Printing Process: Screen printing

Labbel is a personal care brand for the shower, that seeks to regenerate body and mind by fusing natural bioactives and technological innovation.

It consists of four products in four formats inspired by waterfalls, one of the most beautiful and relaxing phenomenon in nature.Its rhythm and verticality have been reflected in the shape of the package, elongated and cylindrical, which also transports to the scientific world. To give it a more sensory experience, embossed uneven lines have been added representing the balance and chaos of everyday life. The weight of the design falls on the bottle, leaving a clean and simple graphic concentrated at the bottom.