Design: Wulcan
Location: Estonia
Project Type: Concept
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper
Printing Process: Digital printing, foil stamping
Family owned Murimäe Wine Cellar and Vineyard lies in the midst of picturesque scenery of Southern Estonia. The vineyard was named after Muri, a golden retriever looking over the premises and a true companion to the owners. That is the base of the story that starts to unravel also on the new wine labels and in the branding. In the exclusive sortiment one can discover over twenty different flavours.
What’s Unique?
The illustration depicts the hilly landscape of Murimäe and its two golden retrievers. By using ink drawings we also connect it to wine, as the illustration is fluid and flowing like drops of spilled wine creating creative landscapes.