Design: Aram Atyan
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Dried fruits
Packaging Substrate / Materials: Aluminium, plastic
Printing Process: Flexography
PEAK is a completely new brand of a Canadian / Armenian company based in Canada.
The company produces high quality dried fruits from organic natural ingredients. At this moment they have 4 flavors of dried fruits, which are Apricot, Peach, Black plum, and Tomato. Each product contains unique flavor, it is organic and natural.
I came up with a unique solution. I decided to build a parallel world of big fruits. In this world people are climbing up to the plum hills, they drive on the tomatoes, hike beside big peach etc.