Design: Constructor de Marcas
Project Type: Produced
Product Launch Location: Colombia
Packaging Contents: Alimentos
Packaging Substrate / Materials: Various
Printing Process: Various
The K brand is a new strategic development focused on a whole new line of premium and healthy products that is being built with the Alkosto Hypermarket. Together with them we develop a visual identity system differentiated from the traditional one. In this way, the portfolio of the stores has been revitalized, seeking to have new products, in categories of the highest quality and with added value, including products with very good performance designed for customers who are looking for different products.