Brys pet repellent

Design: Elena Opanasenko
Location: Russia
Project Type: Student Project
School: HSE ART AND DESIGN SCHOOL
Tutor: Leonid Slavin
Packaging Contents: Pet spray for plants, furniture and clothing

“Brys`” is a Russian interjection ”shoo” applied to pets. The student concept of packaging pet repellent from plants, furniture and clothing. The logo is based on the lettering “Brys`” (means “shoo”) visually and technically swept away by hand like a scaring gesture. The logo is complemented by illustrations of a cat running away from the “crime scene” and an object that he spoiled. This situation is familiar to every pet owner. The uniqueness of the project consists in the fact that the spray packaging has a bright, attractive design and clearly conveys the essence of the product in a comical manner.