Agency: Cursor Design Studio
Photographer: Michael Koronis
Project Type: Produced
Client: Food Surfing Ltd
Product Launch Location: Europe
Packaging Contents: Honey, Food, breakfast
Packaging Substrate / Materials: Glass jar, Paper
Printing Process: Flexography, Foil stamping
Label design for a new premium honey from FOOD SURFING company: Greek Blossom and Chestnut Honey. We offered a solution based upon typography in order to surface one of the most classic products with a modern touch.
We limited information and color into minimum possible and we added a single differential element to distinguish packaging, the embossed golden foil, synonym to the brand name: GOLDEN. Overall, our packaging communicates the exceptional quality of its content to an audience that chooses to consume distinguished products.
The print teqniques and the minimal typographic design.