The Brand Tag

Venezuela

We set out to create a brand for a service that delivers step-by-step recipes with fresh ingredients. Crave was born out of the idea of socializing through food. Our team came up with a fun, friendly concept that strives to define what it means to have a good time cooking. Visually striking and commanding, this brand’s identity uses unique and colorful illustrations to create an immersive experience that highlights its ingredients and food recipes.

 

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The Brand Tag

Venezuela
Credits:

Lead Designer: Adriana Gutiérrez (@byadrianabeatriz)

Strategist: Carlos Rincón (@carlosrinconsaez)