Elmwood London unveils new work for Galaxy’s limited edition UK range! Galaxy has unveiled a new visual identity and series of limited edition designs. When Galaxy partnered with us to design this series of limited edition chocolate bars, we knew the design needed to be both authentic and visually striking to do the job in communicating its initiatives. We crafted five designs, paired with our distinctive chocolate flow device, each with its own message. The ‘Smooth Milk’ chocolate bar captures the overarching statement: “Making chocolate better, one piece at a time.” The other four in the range bring to life other compelling human stories. The result is a colourful, lively range that captures the imagination on shelf and in-store.



Executive Creative Director (Mars): Craig Barnes
Design Director: Mark Laws
Account Director: Eleanor Westwood
Senior Account Manager: Hana Ticha
Account Manager: Nicole Segal
Senior Designer: Sam Povey
Designer: Alice Letten
Animation: Doug Brown
Visualisation: Otto Gualtieri
Visualisation: George Marshall