IBIS Backwaren – Relaunch

WOLKENdieb Designagentur

52062 Aachen, Deutschland

IBIS Backwaren brings bread specialities into German market for over 30 years. In order to get to the next level of recognition in shelves, design agency Wolkendieb relifted their brand image. The task was to reflect the quality and versatility of the product range. Therefore, the whole brand portfolio was redesigned, extended and separated in two categories: bread and viennoiseries. By creating different looks according to consumer insights, portfolio was clearer structured and finally got that missing wow-effect.

 

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WOLKENdieb Designagentur

52062 Aachen, Deutschland
Credits:
Art Director : Chloé Krey
Art Director : Daskia Frohn
Creativ Director: Annika Reuber
Technical Worker: Margit Jansen
Client:
IBIS Backwarenvertriebs GmbH