FAVRETTO

FAVRETTO DRAGONE is a family winery from Uruguay focused on producing high quality wines. The name of the winery is the result of the surnames of the founders. The new generation of owners came to the studio with the challenge to redesign the whole concept of the communication of their varietal line called FAVRETTO.

Our intention with the design is that the label is an invitation to discover a new vision of the winery, a new world, a wine plenty of flavors, very expressive and irreverent. The label plays with idea that the consumer has the key to access to this experience and discover the approach of this new generation.

The color coding is very important to reflect the personality and differentiation between varietals. A texturized paper improves the high ending of the printing.