PIERO Olive Oil

Drawing from serene essence of olive farms, Chídr redefined PIERO’s olive oil packaging, bringing a refreshing cyan that celebrates natural purity and organic simplicity in earthy-toned market.

We found inspiration from the peaceful beauty of olive groves, specifically, the view of branches swaying gently against the sky. This evocative scene, brought to life through detailed illustrations, evokes a sense of natural purity and connection to the earth while speaks to its commitment to organic, unadulterated products. By introducing a sky-blue background as the primary colour, accented by vibrant greens and a majestic jewel-toned blue, we crafted a visual identity that is both striking and timeless.

Our approach was to avoid overly aggressive or flashy design elements. Instead, we focused on a clean, refined aesthetic that subtly communicates PIERO’s brand values: simplicity, quality, and legacy. The result is a packaging design that only catches the eye but also resonates deeply with the brand’s natural and organic roots.