Varvatsi

VARVATSI is named after Ioannis Varvakis (1745–1825), a Greek pirate, trader, and generous benefactor known for his daring spirit and big ideas. Born on the island of Psara, he started out as a privateer fighting the Ottoman Empire. Later, he joined forces with Russia during the Russo-Turkish War and was made a noble by Empress Catherine the Great. Varvakis made his fortune through the caviar trade in the Caspian Sea, becoming a successful businessman and a symbol of courage and ambition.

Inspired by his legacy, VARVATSI brings this adventurous and passionate spirit into today’s world. The brand uses carefully chosen ingredients and takes great care in creating each product, honoring Varvakis’ dedication to quality and discovery.

The logo—showing a sailor riding a fish and looking ahead—reflects the brand’s love of the sea and journey into the unknown. The packaging mixes classic charm with a modern touch, offering a fresh take on a time-honored delicacy.

You can find VARVATSI at Empero Gourmet House in Miami, a place known for its top-quality delicacies. Empero brings together tradition and innovation to offer unforgettable flavors—celebrating fine food and elegant living.