Chiore

“Chiore” tells the story of Abruzzo: a land where opposites coexist, shaped by the journey of transhumance and guided by light. The strength of its peaks and the softness of the Adriatic come together in a single mark, capturing the landscape, the light, and the memory of Abruzzo. Genevitis, a Mack & Schuhle Italia project, celebrates the unique excellence of Italian winemaking, cultural identity, and design.