Luntzer Beer

Luntzer beer revives craft brewing heritage with a minimalist, diagonal label design that commands attention in dimly lit pubs and sunny beer gardens alike. The stark black and yellow scheme paired with the brewery’s founding year creates a premium, no-nonsense identity that signals quality ingredients and bold flavours. This positioning helps Luntzer cut through crowded beer shelves by appealing to both traditionalists and modern craft enthusiasts.

Glass bottles with high-contrast wrap-around labels were selected to showcase the golden liquid while accommodating precise ABV and style information. Variant differentiation through subtle pattern shifts and colour accents maintains brand cohesion across the 10° lager and 12° pale lager expressions.