Healza Bandage Packaging

Healza
Elastic Cohesive Bandage

For a German medical company, we created Healza: a name, identity and packaging system designed to help people of all ages understand the range and choose the right format. The name is derived from the English verb “heal”. In the wordmark, the flexible “l” bends like the bandage itself, turning elasticity into a recognisable brand gesture. A concentric motif echoes a rolled bandage and gives each product format its own colour. A disciplined typographic grid organises multilingual regulatory content, while size and key specifications repeat across every visible face of the box. Consumer and clinical formats share one coherent architecture, making every SKU easy to identify from any angle on the pharmacy shelf.