Taög Mead (Student Project)

Designer: Kayla Bartlett
Project Type: Student Project
School: Fort Hays State University
Location: Hays, Kansas, USA
Packaging Content: Mead
Packaging Materials: Glass, Paper

Taög Meadery takes it’s inspiration from the ancient nordic beliefs derived from the poetic edda. Brave warriors who die in battle go to Valhalla, a great banquet hall where they can feast and drink to their hearts content. The halls endless mead is provided by a goat who eats from a golden tree in the front garden. I wanted the design to represent this magical woodland and celebrate the heritage. Each flavor has it’s own warrior I created influenced by animals that play significant roles in the religious texts. The logo and typography are drawn from ancient nordic runes and norse manuscripts.

What’s Unique?
Each flavor has it’s own unique warrior that I created. I carved linocuts of each one and ran several prints until I got one I liked.