Creative Retail Packaging

13810 Hollister Rd, Houston, TX 77086, USA

Client: EggHaus Gourmet
Agency: Creative Retail Packaging
Project Type: Packaging Development

EggHaus Gourmet, a top breakfast destination, turned to Creative Retail Packaging (CRP) for high-quality, reliable restaurant packaging solutions that reflected their brand and operational needs. The restaurant needed to improve packaging durability and achieve precise color matching of their signature egg yolk yellow.

Challenges:

  • EggHaus struggled with structural integrity in their previous packaging, which led to poor customer experiences.
  • They required precision color matching for their signature yellow, as well as a more durable packaging solution for daily use.

Solutions by CRP:

  • Material Durability: CRP sourced durable materials for boxes, cups, and bags to ensure the packaging could withstand transport and handling. This helped EggHaus maintain product integrity and minimize waste.
  • Color Consistency: CRP used advanced color-matching techniques to achieve consistent egg yolk yellow across all packaging materials, reinforcing EggHaus’ brand identity.
  • Strategic Sourcing: CRP replaced underperforming suppliers with reliable ones that could meet EggHaus’ needs for superior structural integrity.

Results:

  • Bakery Boxes: CRP provided strong, multi-functional boxes that prevented leakage from breakfast items, ensuring meals arrived fresh.
  • Sandwich & Pastry Bags: CRP sourced versatile, sustainable bags that held up to daily use while aligning with modern environmental standards.
  • Coffee Cups: Double-walled cups eliminated the need for sleeves, improving functionality and reducing material use.
  • Cold Cups & Sleeves: CRP developed custom cold cups with insulated sleeves that prevented condensation, enhancing the customer’s drinking experience.

CRP’s tailored packaging solutions provided EggHaus with a cohesive program that improved product performance, reinforced branding, and ensured long-term success.