Olivan, Olive Oil By Nuni

OLIVAN is a packaging design project for extra virgin olive oil from Mendoza, Argentina. The visual identity brings a bold, contemporary approach to the category, pairing expressive typography with a restrained layout that keeps the product information clear.

The oversized vertical wordmark is the defining element of the packaging. Its rounded, solid letterforms create a distinctive graphic presence, while the vivid red-orange color contrasts with the deep green containers. Off-white and pale green labels introduce a softer balance, giving the identity warmth and a connection to the product’s natural origins.

A compact information column establishes a clear hierarchy between the product type, extra virgin classification, mild flavor profile, and Mendoza provenance. The combination of straightforward typography and an italic accent for “Suave” adds variation without competing with the brand name.