I have experienced various professions, from sales to music production and bartending. In 2020, I became an independent designer, and in 2022, I incorporated under the name CREATIVIA Inc.
The reason for this is that in Japan, material value is often emphasized, and there are few brands that consider and implement emotional user experiences. I wanted to create a more emotionally engaging and creative brand.
By studying behavioral economics and cognitive psychology, I deepened my understanding of users, and by learning marketing, I gained a business perspective. This enables me to provide branding that does not leave users or companies behind.
I have a mission to serve as a Chief Brand Officer (CBO) for every company, not just for specific projects. I hope to work with those who share the vision of creating emotional value for brands.
For more detailed information about my work, please feel free to request a portfolio as listed on our website.more..